1. Choose a best name for you fan page and don’t change it
2. Create a Username for your page by going to Facebook Username
3. Use the “About” text box to place keyword-dense prose near the top of your Page
4. Use the “Info” tab to include more important keywords, text, and high priority links on your Page
5. Make a landing page for your facebook fans to land on rather than the Wall Learn how
6. Connect your twitter account to facebook page by Facebook Twitter
7. Create “Static FBML” boxes and tabs to place lengthy content and more static links on your Page
8. Post direct links to your website (or other relevant sites) in your Page’s stream
9. Add photos with captions, events with descriptions, and a discussion forum
10. Get more inbound links to your Facebook Page from the web by posting links to your Page on all your websites
11. Get more intra-Facebook inbound links by getting more Facebook fans
12. Strengthen intra-Facebook reciprocal linking by getting fans to comment and like content in your stream
13. Target the proper demographic
14. last but not least create a fan box for your Facebook pages and place them on your website

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